In just two months, we were able to nearly double the average engagement and play rate. Armed with the knowledge of what viewers actually wanted to watch, the conversion rate of our ‘semi-professional’ video was 25 times higher than the video that was done by professional videographers.
Duncan Seawall was aware that a strong online presence was needed to stay ahead of their competition. The initial plan was to create a new website and use PPC to drive views. After learning about inbound marketing during the website design, the plan shifted. Duncan Seawall realized that their website could be one of their largest sales tools. Six months after teaming up with Nextiny Marketing, Duncan Seawall saw the following results: